I have converted in the last year entirely to SRAM components and have been overall very pleased.
The only negatives I have experienced:
• SRAM Red brake calipers have no extra finish and pit. . .really bad idea for SRAM; my Force calipers are anodized and they look great (both 2009 and 2010).
• Fixing bolts/nuts on brake calipers and shifters are prone to RUST. . .I do not understand using materials that rust on high-end components. . .but you will not see this unless you remove or change components. . .
Great new review of SRAM Force 2010 at cyclingnews. . .